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2004 LETTERS
Being There (December
22, 2004)
"How,
we must ask, do we take ownership of where we are now and let it
possess us?" To read more, click here.
Ninety
Degrees of Uncertainty (December
15, 2004)
"The
links we find between the climate and human conduct are pathetic, both
because they speak to many terrifying truths, but also because they are
as often riddled with error." To read more,
click here.
Authentic
Conversations (December
8, 2004)
"Better
a little straight talk." To read more,
click here.
Living Treasures (December
1, 2004)
"Our new heroes are no longer kings, but only subjects who
perform their mighty exploits well out of the limelight."
To read more, click here.
Thanksgiving
Lassitude; The Art of Distraction (November
23, 2004)
"With
Thanksgiving upon us, we want to make sure you remove yourself from all
the compulsions that have you running in place and, rather, to help you
drift off to a planet where you are doing hardly anything at all." To read more, click here.
The
Toy Story (November 17, 2004)
"We
think the troubles in the toy economy accurately forecast blips or
worse in all of business." To read more,
click here.
Déjà
vu All Over Again
(November
11, 2004)
"It used to be that you could send your managers on the fast
track to France, the UK, and Japan in order to put some global polish
on their shoes. Now you need to dress them in hiking boots, send
them into the outback, and make sure they visit all the small countries
at the edges of the map." To read more, click here.
In Search of
Governing Ideas (November
3, 2004)
"We would look to Iceland, Finland, Dubai, Ireland, Singapore,
Australia, and other venues for societal models we should appropriate." To read more, click here.
Where Angels Fear to Tread (October
27, 2004)
"Right
now, health is still thought to come out of a bottle and not from the
vine. That will change." To read
more, click here.
The
Kingdom of Happiness (October
20, 2004)
"Happiness
has not had us in its grip." To read more,
click here.
Brain
Mapping and Brain Storming (October
13, 2004)
"As the epidemic of brain and neurological disorders
demonstrates, we have problems aplenty at the door, and we need to
wrestle them to the ground." To read more, click here.
New
Mexico: Asi Es Nuevo Mexico (October
6, 2004)
"What’s needed ... is a mental, not a physical, makeover,
whereupon the soul of the place is devoted more to invention than
preservation." To read more, click here.
Globe
Trotters 2004 and Reinheitsgebot 1516 (September
29, 2004)
"What,
we ask ourselves, are the dimensions of the truly global corporation?" To read more, click here.
China and the U.S.: Siamese Twins? (September
22, 2004)
"China and America have more in common than their tightly linked
economies. They are plagued by moribund infrastructures." To read more, click here.
SpiceLines (September
8, 2004)
"Once
again, no matter how global we are, we demand an essence that says a
vintage is special because it is different from anything produced
elsewhere...." To read more, click here.
Book Reports:
The Quest for Relevance (September 1, 2004)
"It’s
hard for arthritic institutions to be globally relevant." To read more, click here.
Why New
York's Food (Still) Tastes Better
(August 25, 2004)
"[O]ur distribution systems are still full of hiccups, and
neither the smarts nor the fresh goods that make for greatness have
really crept off the island of Manhattan." To read
more, click here.
The
Global View from Mount Olympus (August 18,
2004)
"The
global imperative demands a reconstitution of all our institutions to a
degree we have not attempted since the Civil War."
To read more, click here.
Sales:
Branding Again (July 29, 2004)
"It
simply does not make sense to add more static to the lives of horribly
busy people. Instead, we think, you have to put together a repast
that is so appetizing and so good looking that people just can’t stay
away." To read more, click here.
Bernard
Maybeck’s Redwood San Francisco (July
21, 2004)
"If
your town lacks for plentiful trees or verdure, then you can rest
assured that you have gotten the buildings all wrong." To read more, click here.
The
Great
Cork Controversy: You're the Tops (July
14, 2004)
"We
think there’s a clear argument that says we really need to cherish,
encourage, and nurture the top 20%, even if we do a lot of our shopping
at Wal-Mart." To read more, click here.
Demonizing
Yesterdays; In Praise of Corks (July
7, 2004)
"More
and more, in all sorts of competitions (not just athletics), the kings
and queens of sport have been thrust to the sidelines, and somebody
from out of left field is stealing the crown."
To read more, click here.
Black Swans
and Red Swans (June 23, 2004)
"The blinders are on. We miss all the meteors coming in
from outer space, pretending they are everyday events."
To read more, click here.
Irishmen Who Married Up (June 16, 2004)
"Every day we learn of yet more acts of thoughtfulness on
[Reagan's] part, which we take to be the moments that really defined
him." To read more, click here.
Designing
the Outside from the Inside (June
8, 2004)
"Our
products, just like our magazines, shopping malls, and new housing
developments, are cluttered." To read more,
click here.
About This
Site (June 2, 2004)
"Occasionally
we add new features to the website that you may not spot. Here
are a few." To read more, click here.
Webbing, Blogging,
Self-Publishing (May 19, 2004)
"We
are seeing a rebalancing of the relationship between publishers and
writers, and our modern day minstrels and soothsayers have a chance to
be heard as never before." To read more,
click here.
Tall Trees
& Sturdy Men (May 12, 2004)
"In baseball, in nature, in every aspect of the planet, there
are still giants if we will hunt them out." To
read more, click here.
Enemy of the People: Innovation (May 5, 2004)
"The best antidote for bad ideas is good ideas."
To read more, click here.
From
a Sow’s Ear To a Silk Purse (April
21, 2004)
"Trust
most in companies that can tell their stories simply in an entertaining
manner. Most others will disappear in history’s dustbin." To read more, click here.
Heart
Attacks and Aftershocks 1984-2004, Part II (April
14, 2004)
"Somehow the onus for managing managed care had shifted from
managed care to me, the patient." To read more,
click here.
Heart
Attacks and Aftershocks 1984-2004, Part I (April
7, 2004)
"Those were the halcyon days. ... There was no managed
care to speak of. Health care coverage covered health care." To read more, click here.
Malaysia,
MeansBusiness, Philip Greenspun, Vacillando (March
24, 2004)
"These days everything worth knowing or seeing seems to be five
miles from the mainstream." To read more, click here.
The
Branding of Christmas (March 17, 2004)
"Branding,
taken by some to be old-fashioned nonsense, has never been so
important. Like a good cowboy, however, you’ve got to pick up the
rules of the range." To read more, click here.
Paris the Invincible? (March 10, 2004)
"If we are what we eat, then America is a polyglot nation,
embracing many cultures rather than bending them to a government
imposed 'norm.'" To read more, click here.
Giving (February 25, 2004)
"Perhaps
we want our personal cosmic balance sheet to say we are creative
producers, not bankrupt consumers." To read
more, click here.
Mailbag and Just Plain Bagged (February 18, 2004)
"Cousin
Murray, Ernst, Gene, and Brian, who could all be called hardworking
small businessmen, probably could tell us what’s happening better than
the economists." To read more, click here.
One of a Kind (February 11, 2004)
"This
was supposed to be the era of mass customization, but it ain’t, yet." To read more, click here.
Getting Past the B-Team (January 28, 2004)
"We
must look far and wide for our cooks and our leaders, since the more
obvious choices are run of the mill types better fitted to be
impresarios at chain restaurants." To read
more, click here.
Blue Skies: A Few Predictions for
'04 (January 21, 2004)
"To
some degree, our entertainment mirrors the state of the nation, at
least in the corridors of power. Have we run out of ideas?" To read more, click here.
Looking for History and Better Bread
(January 14, 2004)
"What
market dominant companies want us to forget is that something much
better, smaller, and diffentiated actually can exist." To read more, click here.